Retention Management and Strategy

The value we provide

With a worldwide shortage of merchant marine officers any shipping company will be looking to retain their valuable seafarer. Traditionally many shipping companies have found it difficult to identify other retention tools than salary rises.

In order to avoid this single-minded strategy it is important to consider other retention tools. A well-prepared retention strategy addressing many opportunities is of paramount importance and should be regarded as an essential business activity. Our approach is to focus on 1) Seafarer Opportunity 2) Company Brand and 3) Company Culture.

The end result of a well prepared and implemented retention strategy is:

  • Higher seafarer retention
  • Lower recruitment costs
  • Better client satisfaction
  • Improved operational performance

What we do

A Green-Jakobsen retention strategy development process will provide managers with a strategic tool stipulating possible retention improvements and the value they will provide the company. In extension hereof Green-Jakobsen can facilitate the implementation of the new strategy.

 

Contact:
Erik Green, Partner
e.green@green-jakobsen.com

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